BaaDigi launches dashboard for contractor leads and AI visibility

BaaDigi unveiled a Predictable Work Dashboard for contractors and local service businesses that combines rankings, traffic, calls, and leads in one view. The tool also tracks visits from AI assistants such as ChatGPT, Perplexity, and Google AI Overviews, aiming to show whether marketing is generating booked work.

Why it matters: - Contractors often spend on marketing without a clear line to phone calls or booked jobs. - BaaDigi's dashboard is designed to tie visibility metrics to leads, calls, and work that can be measured in revenue. - The tool also adds a view into traffic from AI assistants, a channel that standard reports usually miss.

What happened: - BaaDigi announced the Predictable Work Dashboard for contractors and local service businesses. - The dashboard gives owners a single screen for rankings, website traffic, phone calls, leads, and visits from AI tools. - Ryan Goering, founder and CEO of BaaDigi, said the dashboard was built to show whether marketing is making the phone ring and where leads originate when AI is recommending businesses.

The details: - The dashboard replaces separate logins for rankings, analytics, and lead reports with one view. - BaaDigi says clients can open the dashboard any day and see what their marketing is producing instead of relying on monthly PDFs. - The agency says it has completed 4,250-plus projects. - BaaDigi says the systems behind the dashboard helped The Grout Restorer, a Central Florida tile and grout company, move from inconsistent lead flow to 10-plus calls a week. - The dashboard is included with BaaDigi's contractor and local service business programs. - BaaDigi runs those programs under a one-business-per-territory model, meaning it does not market competing companies in the same market. - Live client sites and real mobile speed scores are available in examples. - BaaDigi is based in Huntington Beach, California, and works with contractors and local service businesses typically doing $250K to $10M-plus in revenue. - The company says it has completed 4,250-plus projects, earned two industry awards, and serves 160-plus ongoing clients.

Between the lines: - The launch reflects a broader shift in search behavior as buyers increasingly use AI assistants to ask for recommendations instead of scanning traditional results pages. - For service businesses, that makes visibility in AI-driven discovery another metric tied to demand generation, not just brand awareness. - BaaDigi is also using the product to reinforce a results-first pitch, with transparency and lead volume positioned as the main proof points.

What's next: - Contractors using BaaDigi's programs will be able to track whether rankings and AI visibility are translating into calls and leads in one place. - The company is likely to keep emphasizing measurable output over traffic or impression counts as AI search changes how prospects find local businesses. - The dashboard may become part of how BaaDigi proves performance to existing and prospective clients.

The bottom line: - BaaDigi is betting that contractors want proof of booked work, not just search visibility, and is packaging that proof around both traditional search and AI-assisted discovery.